Valueclick Media
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Value Click Media
ValueClick Media – http://www.valueclickmedia.com/
At a threshold of 3000 unique visitors a month, ValueClick Media is a great company that any site should be able to join- provided your content meets their criteria. In the past, some publishers complained about the quality of their offerings, but the company seems to be moving in the right direction on this front. The thing that keeps ValueClick top of mind for so many small to medium publishers is the controlled offered in adjusting their content, and the always up-to-date products- such as interstitials- and top-of-the-line visitor tracking. Features and service often only reserved for big publishers in the top tier networks are made available to the little guy with ValueClick.
BannerConnect Review
BannerConnect -www.bannerconnect.net
Bannerconnect.net
A Netherlands-based company with offices in Europe and North America BannerConnect fulfill a niche as a web-banner adverting leader with the bulk of their services weighted towards flash-based ads at standard sizes. Users report that the company has stringent requirements for the publishers it accepts. For those that qualify, Banner Connect offers the freedom of CPC, CPM and CPA options.
A division of Techconnect BV, BannerConnect is a European oriented Right Media Exchange network partner who specializes in flash banner campaigns and claim to have 100% worldwide coverage and able to accept all languages. With CPM, CPA and CPC campaigns represented, we have a strong contender for a Tier-2 network.
CPX Interactive Review
Filed under: 2nd Tier, 3rd Tier, Ad Network Review, Paypal Enabled
CPX Interactive – www.cpxinteractive.com
CPX Interactive Site
CPX is attempting to position themselves as a complete solution for publishers looking for advertising inventory. One of the most notable developments in this direction is the creation of premium-level network for larger clients with correspondingly larger payouts. Perhaps this focus on bigger publishers explains why, for smaller publishers, some basic issues in payment, functionality and service remain. To date, CPX’s move into a first-tier ad network is still experiencing some significant growing pains.
For those looking for a second to third-tier remainent option, the advertising offerings on CPX may be tempting. Publishers attempting to top up their inventory are given control in opting out of ads and filtering to the choices that suit them best, and all at competitive rates. The problems with CPX lie in back-end fulfillment, contact and functionality. Users report issues with prompt payment, inability to contact customer service and the publisher user interface is un-intuitive.